Alex was born and raised in Belgrade. His journey into the world of graphic design, photography, and prepress began in the nineties, following his first encounter with a computer in a newspaper editorial office. His passion led him to the High School of Graphic Technology and later to the Belgrade Polytechnic College. Over the years, he further honed his skills through various courses, gaining proficiency in several Adobe programs. He accumulated practical experience by working in digital printing shops, a small design studio, and freelancing as a graphic designer.
With over 20 years of experience, Alex has specialised in logo and print design, social media visuals, and more. He thrives on challenging and creative tasks.
On a personal note, music is Alex’s greatest love, and he is an avid record collector. He also enjoys DIY projects, particularly designing and making furniture. Proudly, he labels himself a semi-professional photographer, capturing moments that speak volumes. In his free time, Alex enjoys immersing himself in music, watching TV shows, and movies. His favourite series is Harry Potter—both the books and movies—because they continue to ignite his sense of wonder and keep his inner child alive. Additionally, Alex is a proud cat owner; his feline companion, Freddie, holds a special place in his heart.